What Are Gender Roles - 1123 Words

Summer Evans Essay 4 Prof. LaTour Eng. 101 Specific Gender Roles What are gender roles? Gender roles are those that are portrayed by a certain gender identity. In other words, a male and/or female should act and dress as if their gender is supposed to as seen by society. Guys will wear shorts and a T-shirt while girls will wear dresses and skirts; that is just how society sees an individual. Men and women’s gender roles reflect on what others will think in today’s society. Society sees men and women playing their own role. We expect a woman to do things like cook, clean, and do laundry while we expect the men to work all day and earn the money that we as women spend. We are born with a specific gender, as we get older we start to†¦show more content†¦Society stereotypes gender roles, but believe that these specific roles do not reflect on how society today sees us. Society will judge and stereotype every little thing done in this world; it does not matter what gender role you are playing or what gender identity is presented. A quote in the text states, â€Å"People use femininity or masculinity to claim and communicate their membership in their assigned, or chosen, sex or gender. Others recognize our sex or gender more on the basis of these characteristics than on the basis of sex characteristics, which are usually largely covered by clothing in daily life† (Devor 475). In other words, this author is trying to say that it does not matter what a person looks like under or on top of their clothes. Society sees a person and treats them how they want to be treated and how they present themselves and their characteristics. Gender roles are over stereotyped. Society for example, believes women should be stay at home mothers while men should go out and work all day. Women should remain clean while men go out and get their hands dirty. In the text, ‘True women and real mean- myths of gender’, the author writes, â€Å"European colonists to America adhered to a patriarchal culture- one in wh ich men were dominant: ancestry was traced through the male line, and men were the explorers, traders, and leaders of the colonies. Women were subservient first to their fathers and then to theirShow MoreRelatedGender Roles. What Did The Toys Received Or Played With868 Words   |  4 PagesGender Roles What did the toys received or played with during childhood do to reinforce or break those patterns of gender socialization? In my opinion if you are a boy, you played with trucks, action figures, toy weapons, or sports equipment. If you were a girl, you played dress-up, played with dolls, or pretend kitchen sets. As we grow, we learn how to behave from those around us. At a very early age, children are introduced to certain roles that are typically linked to their biological sex. TheRead MoreWhat Role Do Schools Play On Constructing Gender?1826 Words   |  8 PagesWhat Role Do Schools Play in Constructing Gender? Gender roles have been a part of human societies for generations, and these are based on the expectations of society concerning the manner in which individuals should behave according to their sex. Gender is a social construction which in the modern world has also come to be greatly influenced by education curricula. The result has been that curricula have forced members of different sexes to feel obligated to act in a way that is expected of themRead MoreAnalysis Of The Article What About Gender Roles Are Same Sex Relationships? By Stephen Mays820 Words   |  4 Pages Stephen Mays writes an article,† What about Gender Roles in Same-Sex Relationships?† Mays explains how he overheard a conversation between two friends. The friends are gossiping about two gay guys that are walking ahead of them on the sidewalk. One of them ask â€Å"Who do you think is the girl in the relationship?† Mays said â€Å" I couldn’t help but to frown at the girl and shake my head†(718). He did not agree with this question, he believes they are both men. I believe the two girls ask a questionRead MoreCompare the Ways in Which Expected Roles Were Determined by Gender in ‘Journeys End’ and ‘the Accrington Pals’. to What Extent Would You Agree That ‘Accrington Pals’ Presents a More Credible Image Than ‘Journeys End’.   1748 Words   |  7 Pagesin which expected roles were determined by gender in ‘Journeys End’ and ‘The Accrington Pals’. To what extent would you agree that ‘Accrington Pals’ presents a more credible image than ‘Journeys End’.    A large proportion of Great War literature suggests that men were socially seen as the superior gender but women were given opportunities to prove themselves in a male-dominated society as a by-product of war. This essay will compare the issues of gender identity and roles at the front lineRead MoreGender Roles Have A Change Over Time1318 Words   |  6 Pageshistory, gender roles have been the foundation that determines the course of a civilization. These gender roles have undergone a change over time. It is important for every society to re-evaluate its preconceived ideas of gender and determine if that is still the norm for their society. When people think of gender roles we typically have set stereotypes in our head of what that means. Much of the time, what we believe, is not what is actually true. It is often argued what is right and what is wrongRead MoreGender Roles During The Years Men And Women Essay1594 Words   |  7 PagesGender Roles in Society Over the years men and women have been given gender roles that they are pressured to follow. According to Amy Blackstone, â€Å"gender roles are based on the different expectations that individuals, groups and societies have of individuals based on their sex†¦Ã¢â‚¬  (2003). In other words, gender roles are social norms and expectations, created and accepted by society, based on a person’s gender. There have been different gender roles throughout the different time eras and in some erasRead MoreGender Roles Among Children And Adults962 Words   |  4 PagesTitle: Gender roles amongst children and adults According to the global times in China, â€Å"Experts say children are able to read gender cues and start adopting gender appropriate behaviors from the age of two or three†. As a child, we are often told how to act, what to like, and how to dress. Through time, we start to figure out who we are. The history on gender roles go as far back as the ancient times. They helped shape the way we compare today’s time versus the older times. Although the roles haveRead More Family Values and Gender Roles Essay869 Words   |  4 Pages Family Values and Gender Roles      Ã‚   Family is the basis of life and is a basis for what a person learns as they grow into adulthood. Family Values are what your family teaches you.   Family is similar to school in the fact that your family teaches you about the world and how every human interacts with others. Gender Roles are the hierarchical basis of a family; the father is the bread winner, mother makes sure dinner is on the table at eight p.m., and the children are straight A studentsRead MoreTeaching In A Twenty First Century Society, The Expectation1140 Words   |  5 PagesTeaching in a twenty first century society, the expectation for gender equality is important to provide the proper exposure, understanding, and educate individuals about society’s norms. These expectations that students will need to make acceptable choices for the betterment of their future. Therefore, it is the duty for educators to offer introductions in gender roles, gender stereotypes, and sexism. These are sensitiv e topics and need to be taught accurately with balanced information and with aRead MoreGender Roles And Gender Role844 Words   |  4 PagesGender Roles can be defined as roles society expects people to play on account of their sex life. Like all roles, gender roles are made up of sets of expectations, so they can be thought of as sets of expirations, so they can be thought of as sets of expectation that are attached to sex.(pp: 220 John E. Farley Michael W. Flota). The key word gender role affects me personally because as recent graduate of high school it’s time for me to go into the real world, of working class gender role of the

Socialization - 6074 Words

Michael Mangin SOC 1E BY NIJOLE BENOKRAITIS CHAPTER 4 - SOCIALIZATION Homework Questions MULTIPLE CHOICE QUESTIONS 1. _____ is the lifelong process of social interaction in which an individual acquires a social identify. a. The generalized other b. The looking-glass self c. Socialization d. Resocialization e. The sense of self Adrian, from the time he was born, began learning how to think and behave effectively in society. He learned language, norms, and values first from his parents and then from his peers. Adrian went through a process of a. learning. b. socialization. c. culture. d. resocialization. e. nurturing. 2. 3. Socialization begins at a. birth. b. age 1. c. age 2. d. age 5. e. when a child begins to speak. Benjamin describes†¦show more content†¦a. The statement is an example of the nurture side of the debate. b. The statement is an example of the nature side of the debate. c. The statement is an example of neither the nurture nor the nature side of the debate. d. The statement is an example of either the nurture or the nature side of the debate. e. The statement is an example of both the nurture and the nature side of the debate. 14. â€Å"Human development is fairly fixed.† This statement is an example of which side of the nature/nurture debate? a. The statement is an example of the nurture side of the debate. 61 Michael Mangin b. c. d. e. The statement is an example of the nature side of the debate. The statement is an example of neither the nurture nor the nature side of the debate. The statement is an example of either the nurture or the nature side of the debate. The statement is an example of both the nurture and the nature side of the debate. 15. â€Å"Human development is fairly changeable.† This statement is an example of which side of the nature/nurture debate? a. The statement is an example of the nurture side of the debate. b. The statement is an example of the nature side of the debate. c. The statement is an example of neither the nurture nor the nature side of the debate. d. The statement is an example of either the nurture or the nature side of the debate. e. The statement is anShow MoreRelatedEffects Of Socialization1676 Words   |  7 PagesSocialization is defined as the â€Å"process by which individuals acquire thoughts, feelings, and behaviors â€Å"appropriate† to their positions in society,† (Rohall 149). Individuals experience socialization beginning the day they are born, and throughout most of their lives. It can occur through everyday observation and interaction at every stage of development, or it can occur more formally though education and mentors. Socialization is important to ho w individuals interact in society and it also playsRead MoreThe Benefits Of Socialization1239 Words   |  5 Pagescommunication with others may lead you to have a good job later in the future. Socializing connects to English by speaking with others, can provide you a well paid job, the benefits of socializing, and further more into interesting facts. In socialization, there’s different ways of socializing and the practice of benefits for socializing with others. For instance,† Walking together, playing games, tutoring, getting in volunteering jobs, joining discussions in real time, going to movies, going forRead MoreWhat are Agents of Socialization?1413 Words   |  6 PagesSocialization is a lifelong learning process essential for our development as human beings. Through socialization we acquire a sense of self as well as emotions. Socialization is an essential factor in shaping our behavior. Without socialization, people wouldnt be able to learn the language, symbols, values, and norms of the society their live in. They also wouldnt be able to find their place in society. Significant individuals and groups that have an impact on a persons socialization are referredRead More Socialization in College Essay807 Words   |  4 PagesSocialization in College What if everyone sat alone for lunch, each company did not interact with other businesses, and everyone lived a life of solitude? During college, learning to interact with others plays a large role in shaping the individual. College life provides many opportunities for a student to become involved with others. This socialization can result in a person gaining many benefits, including preparation for the work world. Social development helps a student to meet new peopleRead MoreGender Socialization : The Princess And The Frog920 Words   |  4 PagesGender socialization takes place in our everyday lives whether we subconsciously know it or not. Gender socialization is the socially learned expectations and behaviors associated with members of each gender. For example, If I were to say it takes my friend at least 45 minutes to do their hair before school everyday, you would assume I am speaking about a friend who is a female as opposed to a friend who is male. This is because of the idea of gender socialization. As I stated earlier, gender socializationRead MoreMusic as an Agent of Socialization Essay1409 Words   |  6 Pagesagent of socialization in each of my 4 decades. I know and hope that it will continue to do so. During each period music has affected my personality, shown my personality, affected my perceptions and helped me to cope with growing and changing as a person. My Looking Glass Self has compared the person in song and possibly the singer themselves to myself to gain perspective of who I was at each time. I am going to discuss each decade with the thought of how music was an agent of socialization in eachRead MoreOrganizational Recruitment and Socialization1935 Words   |  8 PagesRecruitment and Socialization Organizational Recruitment and Socialization In contemporary society demographics are changing as older individuals are working beyond retirement and businesses are seeing more diversity among its workforce. These changes bring forth the importance of research studies for organizational psychologists in examining the current psychology of new employees along with current organizational systems, such as recruitment and selection and socialization. OrganizationalRead MoreAcademic Socialization : Differences And Challenges1227 Words   |  5 PagesAdult ELLs’ Academic Socialization: Differences and Challenges Students who come from different academic, social, and cultural backgrounds have received different orientations towards literacy skills or the educational experience in general, which eventually influence their academic performance either as analytical readers, writers, class discussion participants, presenters, or note-takers. The multilingual and multicultural population of learners such as the ELLs comes to the English academic institutionsRead MoreGender Socialization And Gender Roles998 Words   |  4 Pagesincreased awareness helping towards a neutral gendered socialization process which will inevitably eliminate the inequality? Gender socialization is the process where an individual is impacted by agents of socialization through their life stages which consequently creates the gender roles we see in today’s society. The only way to start working towards a gender equal world is by making changes towards the gender socialization process. Gender socialization allows for the creation of gender roles and it isRead MoreSocialization Is The Lifelong Process Of Learning1624 Words   |  7 PagesSocialization Socialization is the lifelong process of learning. Socialization is vital to the functioning of an individual, for society is continuously changing, requiring constant adaptation. For example, an individual who grew up in the 1970s would function poorly if they did not adapt to learning about and using modern technology. It begins shortly after birth; early childhood is the period of most intense socialization (O Neil, 2011). Different stages of life call for learning of different

Violence and Murder in Macbeth by William Shakespeare

Shakespeare has delivered his plays in many different ways, and Macbeth is one that demonstrated violence and murder. The banquet scene that occurs in Act 3 Scene 4 of Macbeth has contributed to the play signiï ¬ cantly in many ways. It has contributed in the development of the plot, the development of a major theme, and the revelation of the different sides of different characters. ! In Macbeth, the story revolved around Macbeth, hence the name of the title. The plot further developed following the banquet scene because that scene caused and allowed other events to happen. After the banquet scene, Macbeth met up with the three witches and said that he should not have said. Just because he disagreed with what they had to say to him, he said, â€Å"And an eternal curse fall on you!† (IV i 105) Macbeth said them with arrogance; without realising how much power the witches had themselves. But gradually, the unfortunate things that the witches said did happen to Macbeth. Even before the unfortunate events occurred to Macbeth, Macbeth was very keen on killing Macduff and his family. Macbeth said, â€Å"The castle of Macduff I will surprise, Seize upon Fife; give to the edge o’ the sword His wife, his babes, and all unfortunate souls That trace him in his line.† (IV i 150-154) If Macbeth’s killing motives to kill others did Shakespeare has delivered his plays in many different ways, and Macbeth is one that demonstrated violence and murder. The banquet scene that occurs in Act 3Show MoreRelatedWilliam Shakespeare s Life And The Elizabethan Age Essay1474 Words   |  6 PagesWilliam Shakespeare was the great poet, actor, and playwright from the Elizabethan age. William Shakespeare was born on April 23, 1564 and would then die exactly fifty two years later. Throughout time, his plays have continued to grow in popularity and notoriety. Many of the saying first penned by William Shakespeare, we still use today. Such lines as; â€Å"As good luck would have it (The Merry Wives of Wi ndsor), Dead as a doornail (2 Henry VI), Full circle (King Lear), and Milk of human kindness (Macbeth)†Read MoreHow Shakespeares Macbeth Challenges the View of Typical Manhood1037 Words   |  5 PagesMacbeth written by William Shakespeare brought the attention of the audience through the violence and the unexpected plot. Through the actions of the protagonist, he portrays many different ideas. One of the ideas he questions is manhood as it deals it in a unconventional way. Instead of portraying the protagonist actions that portray manhood, he has to struggle with the definition of manhood throughout the play. Additionally Shakespeare has shown different viewpoints of men and women in the playRead MoreMotifs And Motifs In Macbeth1412 Words   |  6 Pagesmotifs, and unsurprisingly, many motifs are present in the works of William Shakespeare. There are many themes that Shakespeare conveys through motif in his play Macbeth. One of these is that breaking the Great Chain of Bein g results in misery and disorder, but the natural order tends to eventually recover. Another is that violence is morally ambiguous and can be good or evil depending only on who the violence affects. Finally, Shakespeare shows that what one perceives as reality is not necessarily realityRead MoreWilliam Shakespeare s Hometown Of The English Language And The World s Best Dramatist1266 Words   |  6 Pages Although many knew him as a keen businessman in his hometown of Stratford, William Shakespeare is recognized as the greatest writer in the English language and the world s best dramatist. (www.goodreads.com) He wrote hundreds of songs, plays, books, and poems. During his time, his plays were well under-appreciated and a lot of his work did not appear until seven years after his death. Without Shakespeare, the English language would have never expanded at the rate it did, erasing many common wordsRead MoreCharacters In Macbeth995 Words   |  4 PagesIn Macbeth by William Shakespe are, numerous of events occur. A series of characters are introduced such as Lady Macbeth, King Duncan, Banquo, Macduff and many others throughout the play. As many introductions of characters are put in place, the plot of the story changes from time to time. The three most important events that occur in Macbeth are the prophecies that the witches tell Macbeth and Banquo (1.3.50-53), the death of King Duncan (2.2.19) and the death of Macbeth (5.8.32-40). These eventsRead MoreMacbeth Book Review809 Words   |  4 PagesLadan Abdullahi Macbeth’s Destiny: The Tragedy of Macbeth Review William Shakespeare is a playwright and actor born in April 1564. William, a wealthy landowner who lived in Stratford upon-Avon, married Anne Hathaway and had three children. In 1623, Shakespeare published The Tragedy of Macbeth. Whilst researching for Macbeth, â€Å"Shakespeare found a spectacle of violence- the slaughter of whole armies and of innocent families, the ambush of noble by murderers, the brutal execution of rebels. HeRead MoreGerald Deocariza Iii. Mrs. Jardine. English 3, Period 4.1161 Words   |  5 Pagesserious downfall and set as the protagonists of a dramatic tragedy. A tragic hero gets For example, William Shakespeare wrote a play called The Tragedy of Macbeth to show Macbeth’s uprisings and downfalls. Macbeth’s downfall results to wrong judgements that combines fate and external forces. If his downfalls does not kill him, his downfalls can cause the tragic hero to suffer for the rest of his life. Macbeth gains the utmost respect from other people; on the other hand, he also loses everything he gainedRead MoreDramatic Tension in Act 2, Scene 2 of Macbeth Essay1217 Words   |  5 PagesMacbeth assignment What do you consider to be the most successful stage effect and language techniques used to create dramatic tension in Act 2, Scene 2? Macbeth is a well known, famous story by William Shakespeare which is about the tragedy of ambition and how it destroys Macbeth and Lady Macbeth. Both are forever damned to a state of fearful awareness, and insomnia as a result of murdering King Duncan. This sets off an unstoppable chain of events which ends in Macbeth himself being killed andRead MoreThe Horror Of William Shakespeare s Macbeth1409 Words   |  6 Pagesworks. Macbeth is a dark and horror play written by the great William Shakespeare in the 1600s. Like any other of his plays, it has also gained a crowd of audience and was performed in front of kings. Shakespeare’s Macbeth returns back to the Scottish history during the eleventh century, when a spectacle of violence- slaughter of innocent families; assassination of nobles and kings; and ruthless execution of rebels- witchcraft and the supernatural filled the streets of England (â€Å"Macbeth†¦Ã¢â‚¬ ). DuringRead MoreBlind Violence and Desire in Macbeth Essay802 Words   |  4 PagesIn Macbeth desire and violence are prevalent throughout the book. Desire blinds one’s ability to think clearly when making a decision. If violence is used due to one’s desire than violence becomes a never ending cycle until the outcome of the violence goes against the one whose desire led to violence. When making a decision, one should use reason, which is having a logical justificati on or motive. Violence is committed many times in the book but not all for the same motive. Macbeth commits several

Social Networking for Woolworths-Free-Samples-Myassignmenthelp.com

Question: Discuss about the Social Networking for Woolworths. Answer: Introduction: The internet has transformed the social and cultural structure of modern society. Another Social media is one of the integral parts of internet that has put a significant impact on the social and cultural aspect (Panneerselvam 2014). Many people spend a huge time o the social networking sites where they communicate with their friends and relatives. Social networking sites are considered as an essential commodity of daily life. Thus it has given a wide scope to the business organizations to increase their profit margin by promoting their brand name in the social networking sites. The style of interaction has changed with the evolution of social networking sites, and every business organization irrespective of its size has a presence on social media. Social media is growing faster every day in developing countries. People are now connected on a global scale and casually participate in each everyones lives through social networking sites. Everything now a days are spreading very quickly due to the emergence of face book and twitter. Literature Review: The social media research by Tao, Moon and Ngai conducted in the year 2015 states that, there are various companies who use the social media and networking to promote their business among a particular segment of mass along with making a new unique identity too (Ngai, Tao and Moon2015). A research by Siamagka and the fellows has concluded through various articles state that, the social media is beneficial for the companies who use to do B2B business to maintain their reputation and relation with their clients (Siamagka et al. 2015). Along with that, the researchers has found various determinants of the use of social media which can actually help the organizations. Another study by Trainor states that, the Customer relationship management also a part of the purpose of using social media networks to get success in satisfying the customer base along with resolving the problems (Trainor et al. 2014). Apart from that, the people working in the organization can also contribute in achieving the objectives set by the organization with the help of the social media. Many reports claim, social media such as- face book, twitter, pinterest has given a wide opportunity to the business organizations to grab the attention of large number of consumers (Panneerselvam 2014). There are plenty of techniques that can be implemented by the organizational management by business organizations to use social media as a weapon to promote the brand name among the potential consumers. In this competitive era, it has become very essential for business organization to use social media. Many business organizations create their face book official fan page and create many attractive advertisements that help the organization to promote their brand. On the other hand there are many reports that claim that the advancement of internet has increased the risk for various business organizations. Many business organization fall short of performing their organizational function due to the growth of social media. Many analysts claim that social media has shown a new direction to the business organizations. It has stimulated the growth of the business organization. In this globalization era, every business organization is looking for expanding their business in the global market. As opined by Constantinides (2014), the advancement of the technology has offered a great opportunity to the business organizations to earn a huge profit by using social media. It is not possible for business organization to communicate with each of their clients or consumers often. By using social media they can convey their message to their potential consumers altogether. It helps the business organization to maintain healthy and interactive relation with the consumers. As opined by Thines (2015), social media covers almost all the areas of business organization. It helps the business organization to earn the faith of the stake holders. By conveying all the message and organizational objective in the social networking sites the organizational management can earn the faith of the stakeholders. Stakeholders are the key element of the business organization. Various business leaders use social media to interact with their stakeholders. According to many reports, social media plays some key roles in the development of any business organization, such as- sharing, relationship, reputation, groups, identity building, and conversation (King, Racherla and Bush 2014). The business organization can share their relevant data in the social networking sites to draw the attention of large number of consumers. The organizational management of business organization can build and maintain strong relation with the consumers as well as with the stakeholders. Bu promoting the brand name among the potential consumers the organizational management can earn remarkable reputation in the society. It is the responsibility of the organizational management to maintain the reputation. It helps the organizational management to build an identity. These areas play a major role in the development of any business organization. It is not possible for any business organization to stay in an Iceland and operate business functions. Every organization al leader needs to conduct various market researches to identify the requirement of the consumers and observe the market trend. The productivity of the organization is dependent in these factors. Fig: Role of Social Media Created by: (Panneerselvam 2014) It is often evident that many business organizations often conduct various researches on social networking sites. People are now a days spend maximum time on the social media. Thus, the business organizations use social media to obtain the feedback of the consumers which is helpful for the organizational development. According to many reports, social media works as a marketing tool in the business organization (Hair Jr and Lukas 2014). Many business organizations now a days are promoting their new products or launching their new brand in their face book page or twitter. Many business organizations try to grab the attention of their potential consumers by sharing lucrative pictures of their products and relevant information about their products and service. According to Gordhamer (2009), social media works as an innovative tool that works as a public relation officer for the business organization. Communication is responsible for the growth of the any business organization. In this competitive era, it has become essential for the business organization to incorporate strategic communication within the organization to maintain interactive relation with ten internal and external stakeholders. Social media is one of the major components of strategies communication (Hair Jr and Lukas 2014). By promoting brands in social media the organizational management of many business organizations can communicate about their new product or service with the target market. On the other hand, social media can provide relevant information about the consumers to the business organization. Data analysis is important for every business organization. Big data analysis is an integral part of the organizational structure. Social media support the data analysis of the business organization. Customers are the most powerful element of any organizational function. Due to busy schedule, business organizations are seeking the help of social media to deliver their message. Some analysts claim that there are five dimensions in the social media marketing. Social media marketing must consist of these dimensions to achieve success, such as- online community, interaction, sharing and content, accessibility and credibility (Marshall and Rossman 2014). Business organization can create online community in the social networking sites where they can add people who are interested about their product or service or some people whom they consider as their potential consumers. By using face book or twitter, the business organizations can interact with each of their followers one to one. Business organizations now a days can share contents and relevant information related to their product or service in their page. The key attractive feature of social media is its accessibility. It takes very low cost or no cost for using social networking site. This has provided a great opportunity to the business organizations to reach to the people from various income groups or from various corners of the world. Credibility is one of the major elements of social media marketing. Business organizations can clearly state their opinion or share a transparent boding with the stakeholders. According to many reports, the advancement of the social media marketing has transformed the scenario of the business organizations now a days. It has increased the effect of their marketing plan. Almost all the leading business organizations are adopting social media marketing to draw the attention of large number of consumers. It has helped the business organization to reach to the million of potential consumers. According to many reports, social media marketing has influenced the small enterprises to promote their personal website and launch their products and services on that websites. Earlier the marketing of the business organizations was mainly based on the traditional media, like radio and television and newspaper. However, these forms of media were not available to all the people, but in recent time social media has become an integral part of daily life. Thus, it has become easy for the business organizations to catch the attention a large scale of consumers by using social media (Matthews and Ross 2014). The business organizations in recent time are using social media to draw the attention of the society towards their CSR initiatives which will be beneficial for the business organization to achieve the long-term goal. CSR policies help the business organizations to brighten up their image in the local community (Denzin and Lincoln 2011). It maintains a healthy relation with the local community and local people. Due to the rise of social media it has become very easy to promote the CSR activities to the society. Eventually it helps the business organization to earn faith and respect of the local people which stimulate the growth of the business organization. It is important for the business organization to maintain healthy relation with the local people and local community fir successful business operation. Thus, social media plays vital role in the earning fait of the society and local people. Scope: The scope of this literature review is to analyze the use of social media in the development of the business organization. This scope includes all the opportunities as well as the difficulties that the business organizations are facing due to the emergence of social media. The study has articulated various uses of social media in the business organizations. Objectives: The primary objective of this literature review is to provide a transparent idea about the impact of the social media in the organizational structure. Comparative Analysis of Literature Review: Thus, there are some contradictory opinions about the impact of social media on the growth of the business organization as well. Some analysts claim that social networking sites and the social media has reduced the power of the organizational management of any business organization. There is always a threat of substitute and threat of rival companies for the business organizations now a days. The bargaining power of the consumers has increased due t the rapid growth of social media. Consumers have many other international as well as national brands that offers same product on the same price. This has led the business organizations to face various difficulties. On the other hand, due to the rise of social media, the privacy of the business organizations has been reduced to some extent. Everything has become very much transparent now a days. Thus, many business organizations are failed to maintain their privacy policy. Anyone can copy their style of promotion or the design of their product. This has become a major concern of the business organizations now a days. It is often evident that rival companies are using these opportunities to harm any business organization. As opined by Creswell (2013), the arrival of social media has restricted the function of business organizations. The organizational leaders in recent time only concentrate on the result of the social media. However, the role of social media is to help the organization to identify its responsibility areas or promote their brand. Business organizations must identify the requirement of their potential consumer from their feedback on the social networking sites and use in an actionable manner. However, the business organizations are not following proper steps to use social media (Kaur 2016). Gap Analysis: There are many conflicts between the analysts about the role of social media in the organizational growth. Hence, it can be studied further to reach to any conclusion. Conclusion: However, it can be stated that there is s conflict between two groups of people. According to some people, social media influences the growth of the business organization in positive manner. Some other people claim that social media has put a negative impact on the growth of the business organization. However, there are various consequences in misuse of social networking due to industrial rivalry. The organizations who want to maintain their profile over the social networking need to keep a person dedicated to observe every single factor. Along with that, the person has to act according to the reactions of the target customers base who will be engaged with the company profile and posts. References: Constantinides, E., 2014. Foundations of social media marketing. Procedia-Social and behavioral sciences, 148, pp.40-57. Creswell, J.W., 2013. Research design: Qualitative, quantitative, and mixed methods approaches. Sage publications. Denzin, N.K. and Lincoln, Y.S., 2011. The Sage handbook of qualitative research. Sage Hair Jr, J.F. and Lukas, B., 2014. Marketing research. McGraw-Hill Education Australia. Kaur, G., 2016. Social Media Marketing. Asian Journal of Multidisciplinary Studies, 4(7) King, R.A., Racherla, P. and Bush, V.D., 2014. What we know and don't know about online word-of-mouth: A review and synthesis of the literature. Journal of Interactive Marketing, 28(3), pp.167-183. Marshall, C. and Rossman, G.B., 2014. Designing qualitative research. Sage publications. Matthews, B. and Ross, L., 2014. Research methods. Pearson Higher Ed. Ngai, E.W., Tao, S.S. and Moon, K.K., 2015. Social media research: Theories, constructs, and conceptual frameworks. International Journal of Information Management, 35(1), pp.33-44. Panneerselvam, R., 2014. Research methodology. PHI Learning Pvt. Ltd. Siamagka, N.T., Christodoulides, G., Michaelidou, N. and Valvi, A., 2015. 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